Assistant, automation, agent: the difference.
| What it does | Example | |
|---|---|---|
| AI assistant | Answers a question from your content | “What is the delivery time to Ghent?” |
| Classic automation | Chains fixed actions, triggered by a rule | New order → confirmation email |
| AI agent | Understands a situation, decides the steps and acts in your tools | Reads a price enquiry, identifies the products, prepares the quotation in Odoo and submits it for approval |
Classic automation excels where everything is predictable. The AI agent takes over where you have to read, understand and choose: an email written freely, an attachment, an incomplete enquiry. The two work together very well.
Automate what is repetitive. Keep people for what is important.
What an agent can take on.
Sort incoming enquiries
Read emails and form submissions, identify the type of enquiry, the urgency and the right person, then create the task or the ticket.
Prepare quotations
Extract the products and quantities from an enquiry, check prices and stock in Odoo, and prepare a quotation ready for approval.
Chase up at the right moment
Quotations with no reply, overdue invoices, incomplete files: personalised reminders, sent out or submitted for approval.
Enrich product records
Write descriptions, attributes and translations from supplier sheets, in your brand's own voice.
Produce reports
A weekly summary of sales, enquiries or incidents, written and sent to the right people.
Process documents
Extract the useful information from purchase orders, supplier invoices or forms, and record it in the right place.
How we build an agent.
- 01
Choose the right process
We target a task that is frequent, time-consuming and well defined. We measure how long it takes today: that is the yardstick for success.
- 02
Map the steps and the exceptions
Who does what, with which tools, and what happens when an enquiry falls outside the ordinary.
- 03
Connect the tools
Odoo, mailbox, CRM, shop, document storage: the agent receives only the access its task requires.
- 04
Set the approval points
What the agent does alone, what it prepares for approval, and what it passes straight to a person.
- 05
Test, measure, extend
A pilot phase on real cases, a comparison against the starting yardstick, and then extension to other tasks if the gain is real.
Under control, by design.
Minimal permissions
The agent reaches only the data and actions it needs. It cannot delete what it has no right to touch.
Human approval
Sensitive actions, such as sending something to a client or making a financial change, go through approval.
A complete log
Every decision and every action is recorded: you always know what was done, when and why.
GDPR and the AI Act
Personal data kept to what is necessary, processing documented, transparency towards the people concerned.
With an eye on what comes next.
AI agents are moving fast, and the standards for connecting them to business tools are becoming widespread. By building today on clear processes, controlled access and clean data in Odoo, you prepare a company where each new agent is added in days rather than months. And your people spend their time on what AI will never do for them: the relationship, the judgement, the decisions.